According to a new market research report
"Green Tea Market to 2027 -
Global Analysis and Forecasts by Type (Green Tea Bags, Green Tea Instant Mixes,
Iced Green Tea, Loose Leaf, Others); Flavour (Lemon, Aloe Vera, Cinnamon,
Vanilla, Basil, Others), Distribution Channel (Supermarkets and Hypermarkets,
Convenience Stores, Online, Others)" published by TheInsightPartners, the
Green Tea market size is projected to grow from US$ 12,777.6 million in 2018 to
US$ 21,456.2 million by 2027, at a Compound Annual Growth Rate (CAGR) of 6.0%
during the forecast period.
Green tea is prepared from the Camellia
sinensis plant. The leaf buds and dried leaves of the Camellia sinensis plant
are used in the preparation of the green tea. It is prepared by pan-frying and
steaming these leaves followed by drying them. Green tea is generally produced
through enzymatic hydrolysis technique. Green tea is known to be beneficial
against various health issues such as depression, various types of cancers such
as lung cancer, liver cancer, colon cancer, gastric cancer, and many others.
Some of the scientific studies have also proven that the consumption of green
tea is beneficial in enhancing the thinking skills and also is helpful in
lowering cholesterol and triglycerides in the body.
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Key vendors engaged in the Green Tea
market and covered in this report:
AriZona Beverage Co.
Associated British Foods plc
Dilmah Ceylon Tea Company PLC.
Finlays
Hankook Tea
ITO EN
Kirin Holdings Company Ltd
Nestle S.A.
Tata Global Beverages
Unilever
In 2018, Asia Pacific region holds the
largest share in the global green tea market. The largest market share of the
Asia Pacific region is primarily attributed to changes in lifestyle patterns of
consumers and preference toward healthy and natural food products. The demand
for green tea is expected to increase in the region with the growing awareness
of the health benefits attributed with the consumption of green tea. The green
tea manufacturers are expanding their production activities in developed
countries such as China, India, Japan, and South Korea so as to meet the rising
demands of green tea in the region which is further expected to expand the
growth of the Green tea market in the region.
Market Insights
Health benefits of flavored green tea is
impacting the growth of green tea market
Consumers in developed and developing
regions have become more aware of their health these days. Green tea is made
from leaves and buds of Camellia sinensis, and it does not involve the process
of withering and oxidation. The consumption of green tea is known to prevent
cancer, liver cirrhosis, obesity, blood pressure, and many other chronic
diseases. It also helps in losing weight as it is composed of bioactive
substances, including caffeine and polyphenols that help in breaking down of
fat cells and discharging them into the circulatory tract, thereby driving its
demand. A drink made combining green tea and lemon offers numerous health
benefits as it has several anti-inflammatory and anti-microbial properties.
Nutrients such as amino acids, vitamins, minerals, polysaccharides, and enzymes
are said to be present in Aloe Vera green tea. Cinnamon green tea helps fight
stomach and digestive disorders, and increases digestion by enhancing the
ability of your body to properly break down food and efficiently absorb
nutrients. Basil green tea is helpful in sharpening memory while reducing
anxiety. Tulsi green tea is rich in phytonutrients and antioxidants that help
protect body against free radicals. The wide application base of green tea and
consistent growth in the supply chain is expected to have a positive impact
over market size.
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Flavour
Insights
The green
tea market is segmented on the basis of flavour as lemon, aloe vera, cinnamon,
vanilla, basil and others. The global green tea market based on form was led by
the lemon segment and held the largest market share. The lemon green tea
consists of antioxidants, flavonoids, and other phytonutrients which helps
fighting several chronic and acute diseases. It is also available in the form
of iced lemon green tea. Adding fresh lemon juice to the green tea also helps
to increase its medicinal properties along with enhanced taste. The combination
of green tea and lemon juice produces a drink which is rich in vitamin C, which
has anti-inflammatory and anti-microbial properties. It also enhances heart health
and glowing skin. The soothing aroma of the lemon flavored green tea is
consumed by the consumer as they have multiple health benefits.
Global Green
tea Market - By Type
Green Tea
Bags
Green Tea Instant Mixes
Iced Green Tea
Loose Leaf
Others
Global Green
tea Market - By Flavour
Lemon
Aloe Vera
Cinnamon
Vanilla
Basil
Others
Global Green
tea Market - By Distribution Channel:
Supermarkets
& Hypermarkets
Convenience Stores
Online
Others
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